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Digital Marketing Executive

  • Full Time
  • Calicut

Website Sapling Creations Private Limited

Responsibilities:

  • Perform on-page SEO including keyword research, internal linking, tags etc.
  • Create strategies for off-page SEO that include building backlinks, social media marketing etc.
  • Analyze and evaluate technical aspects of SEO like HTML codes and CMS optimization
  • Build and analyze link strategies
  • Find new opportunities for content curation and publication
  • Work closely with the content team to ensure the generation of SEO-friendly content
  • Keep a close look at the latest SEO, social media, internet marketing, and B2B trends
  • Keep pace with new updates, tools, and development in the industry
  • Perform competitor research and analysis along with website audits
  • Analyze the site structures for SEO elements like URL, HTML tags, etc., and provide recommendations for improvements
  • Perform in-depth keyword research to make the content keyword-rich
  • Analyze the competitor SEO strategies to recommend improvement in our own
  • Manage all types of search engine tools like XML sitemaps, webmaster tools for analytics, and diagnostics reporting
  • Monitor all types of web analytics dashboards, reports and key reporting tools to create and implement strategies for improvement
  • Ensuring our websites are compliant with the latest SEO standards and best practices.
  • Executing strategies that focus on increasing traffic and keyword ranking of the website.
  • Research and create all types of content depending upon the objective.
  • Monitor all types of web analytics dashboards, reports, and key reporting tools to create and implement strategies for improvement.
  • Ideate, develop, schedule and oversee engaging content for Social Media.
  • Creating, managing and growing emailers & mailing lists.
  • Help Digital Marketing efforts in any other way as deemed necessary.

Requirements:

  • Web Analytics skills
  • Writing Skills
  • Good Communication Skills
  • On-page and Off-page SEO
  • Expertise running outreach campaigns
  • Competitor Analysis and Research

Software & Technical Knowledge:

  • Expert knowledge of SEO automation, testing, quality assurance, usability, and coding
  • Working knowledge of programming languages and web technologies including HTML, CSS, JavaScript, and others

Qualifications:

Any Graduates

To apply for this job email your details to hr@saplingcreations.com