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Content Creator


Work with the marketing department to get and understanding of the short term and long term marketing targets and then develop content strategies accordingly
Creating content which will catch maximum customer interest
Writing and reviewing content for websites, social media pages and public communications
Optimize Search Engine Optimization driven content and increase the site traffic
Collaborating with the content and marketing team to decide the brand taglines, logo and other promotional material
Measuring and monitoring company website and social media traffic statistics
Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
Ensure that the content is compliant with the copyright and data protection laws
Maintain consistency in content and ensure alignment with the brand history and plans
Identify customers needs in relation to the company and write content to cater those needs
Update the website, social media and content pages periodically
Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership
Content Creator Salaries
The average salary for a content creator is USD 3,951 per month.
The salaries vary over geographies, responsibility portfolio and company and operations size and the candidate’s previous experiences and success of marketing projects.
Content Creator Job Qualifications
Here is a list of the qualifications which hiring directors across the globe look for while hiring a content creator:

A Bachelor’s degree in communications, english, journalism, literature, marketing or other related fields
Experience as a content creator in prior roles creating strong and engaging content
Understanding of SEO best practices
Prior job experience in web traffic metrics, HTML and web publishing
Proficiency with content management systems and analytics softwares
Excellent writing, proofreading and communication skills
Detail oriented work style with good time management and organizational skills
Knowledge of various analytics platforms
Content Creator Skills Required
Here is a list of few skills which will be helpful in the daily functioning as a content creator:

Excellent written and verbal communication skills as well as organizational skills
Skills to get into the details, proofread and edit content before publishing
Ability to match up with fast paced work life
Excellent IT skills
Proficiency with Microsoft Office suite, specially excel and powerpoint
Ability to work efficiently maintaining high quality and accuracy
Goal oriented and customer oriented
Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
Ability to attention to detail along with a creative mind
Developed team working skills to collaborate with various departments and work in alignment with them
Ability to maintain consistency in their content writing
Ability to understand and cater to the needs of customers and discover the potential markets for the company
Excellent time management and planning skills to ensure meeting deadlines
Have an understanding of UI/UX design
Having an analytics mindset to analyse what type of customer are attracted to what content and then analysing a target market
Ability to communicate the message in simple and beautiful language which will attract audience
Content creators should publish new contents periodically at a steady pace

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