Digital Marketing Manager

Edumpus is one of the leading Edtech companies in our field in the area. We are hiring a talented Digital Marketing professional to join our team. If you’re excited to be part of a winning team, Edumpus is a great place to grow your career. You will have to create content, handle our social media accounts, perform social listening / intelligent campaigns, and do precision and performance marketing to get the target audience and build brand value.

Responsibilities

Create digital content and authored articles
Oversee day-to-day management of social media pages, campaigns and ensure brand consistency
Facilitate scaling brand and company awareness through various social media channels
Work with the brand to create and implement social media strategies monthly
Ensure brand consistency in copy throuHgh tone, voice, and terminology
Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, Pinterest, YouTube, and LinkedIn
Ensure progress on all platforms by using analytical tools such as Google Analytics and others
Oversee the search engine optimization (SEO)
Qualifications

3-5 years of social media management experience
Bachelor’s degree in business, marketing, journalism, public relations, or related field
Professional certification in Google Analytics is strongly preferred
Proficient using multi-social posting programs such as Hootsuite and HubSpot
Strong computer skills using Microsoft Office and Adobe Suites
General knowledge of Search Engine Optimization and internet ranking for web content
Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention
Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
Ability to manage and supervise a diverse group of employees and simultaneously work toward many companies